Advertising 

Events will be listed free of charge on the Calendar of Events if submitted to enquiries@basem.co.uk.  The inclusion of said events on the calender does not imply BASEM endorsement unless this is clearly stated in the listing.

Banner Advertising

A rotating banner site is available at the foot of each BASEM website page, this rotates on a 1 in 4 basis, events can be advertised here for a fee of £250 per month.

BASEM Today

Format:  BASEM Today is published as a 20 page, A4 stapled, full colour glossy newsletter.

Content:  Regular items include Forthcoming Meetings - a comprehensive events diary; From the Chair - a message from the BASEM Chair highlighting current issues; BASEM People - a digest of news about BASEM and its members; BASEM News - an update on current BASEM services and developments; A Seasonal Chat with ..... - a short interview with a key high profile SEM practitioner.

Frequency:  BASEM Today is published on a quarterly basis per annum.

Circulation:  Hard copy is sent out with the British Journal of Sports Medicine (BJSM) to all paid up BASEM members (>700) and is also available as a pdf version in the members area or the BASEM website.

Advertising Opportunities and Cost

Full page back cover advert                                                     £800 (single advert only)

Full page inside back or front cover                                       £750 (single advert or may be divided into half pages only)

Full page elsewhere in newsletter                                         £700 (single advert only)

Half page elsewhere in newsletter                                        £375 (single advert only)

Quarter page elsewhere in newsletter                                  £300 (single advert only)

1/3 page (vertical advert) elsewhere in newsletter              £250 (single advert only)

Inserts

Inserts should be no larger than a single A4 sheet - larger inserts will be priced individually.

Please note:  Inserts are difficult because they are put into the Newsletter by hand before distribution.  BASEM therefore needs to charge a fee of £1 per member for inserts.

The advantage of an A4 insert is that the cost of it is that the advertiser gets 2 sides of copy compared with one side in the newsletter.  The disadvantage is that inserts easily get lost.

Repeat Discount

For all partners the first advert is full price.  If a partner commits to 2 adverts and pays in advance, BASEM will reduce the cost of the 2nd by 10%

For further information on how to advertise in BASEM Today, please contact:

Katy Barrass, BASEM Office Manager.  T: 07794 519653 or E: katybarrass@basem.co.uk.

Use of Logo, Branding and Imagery associated with BASEM and UKSEM

The use of the BASEM and UKSEM logos in print, web based format and social media is strictly controlled. Image proportions where authorization for its use are strictly controlled and colour representation should be matched exactly

Old logo, use to cease from February 2011

(Image proportions available and downloads of jpg, png, tiff and epg)

New logo to be used from March 2011, sub text can be repositioned or the logo and BASEM used alone. 

UKSEM Logo to be used from 2011. Can be separated from London 2011

(Image proportions available ad downloadable formats of jpg,png,eps, tiff)

Educational Courses

BASEM organizes a programme of Sport and Exercise Medicine education for BASEM members and the sport, exercise, strength and conditioning, physiotherapy, physiology, medial student, GP and wider community. The use of the BASEM and UKSEM logo, branding, name and any associated imagery is protected and any use must be approved by application to BASEM.

For an educational course to be endorsed by BASEM the following criteria must be met

1. At least two current BASEM members, in good standing, must be involved in the course programme and running thereof.

2. The proposed endorsement must be received at least 3 months prior to the date of the event to the Education committee for consideration of endorsement

3. The course must serve an identified need such as

a. Regional education

b. Fill a gap in the existing educational programme

c. Must not duplicate existing BASEM education activity

d. Must possess Royal College recognition for CPD, or equivalent for Physiotherapy, strength and Conditioning or Coaching

Previously Regional meetings have been held under the banner of BASEM, all BASEM endorsement of activities must now be considered by the executive for formal endorsement. 

Applications will be considered at the BASEM executive meeting prior to the proposed meeting and approval 

Online/Website/Social Media

No use of imagery/branding or association may be used without formal approval under the proposal method outlined above

Print

No use of imagery/branding or association may be used without formal approval under the proposal method outlined above

Text Books, Courses other services to members

BASEM is approached periodically to endorse products, services or resources which may be of benefit to members. At this time BASEM is not in a postion to endorse any product outside of education. Services to members may be  listed by mutual consent.